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€35.9m EU Support for Agricultural Product Promotion

28 June 2012

EU - The European Commission has approved 20 programmes to promote agricultural products in the European Union and in third countries.

The total budget of the programmes, which will run for a period of three years, is €70.7 million of which the EU will contribute €35.9 million. The selected programmes cover fresh and processed fruit and vegetables, milk and milk products, PDOs (Protected Designations of Origin), PGIs (Protected Geographical Indications) and TSGs (Traditional Specialities Guaranteed), seed oil, wine and meat.

Within the information and promotion scheme, the Commission services received by mid-February 2012, 41 programmes targeting the internal market and third countries.

Out of those, 20 programmes were selected through an evaluation procedure for co-financing, out of which 17 target the internal market and three target third countries.

Four of the selected programmes were proposed by more than one Member State, while third country programmes aim at the Chinese, Norwegian, Russian, Swiss, Ukrainian and the North American markets.

TheMeatSite News Desk

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